Retail veteran Matt Atkinson comes aboard Co-op as chief membership officer
The Co-op has appointed Matt Atkinson as chief membership officer in a move that will see the industry veteran steer a substantial pillar of the company’s financial and social good model.
The membership scheme gives participants 5% cash back on purchases in addition to delivering 1% of spend back into local communities, a position that is arguably the retailer’s defining trait in a saturated market of price-cutting rivals. It could serve as a weapon as the supermarket looks to m
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