Reebok unveils model Gigi Hadid as its new ambassador in #PefectNever campaign

Reebok is the latest sporting brand to enlist an A-list advocate to front a multi-channel campaign, revealing model Gigi Hadid as its latest ambassador. 
The company has premiered a teaser of its new #PerfectNever campaign, which shows the high-fashion figure sparring while wearing a pair of Reebok gloves, as well as a series of images showing the star kitted out in its new range. 
The a-lister's video follows on from the first iteration of the campaign which featured UFC star Ron