Pomelo continues push into South East Asia e-commerce market with launch in Malaysia

Thailand-based fashion brand Pomelo has boosted its e-commerce efforts in Southeast Asia after announcing its expansion into Malaysia.
Starting out as an online retailer in Bangkok, the brand has moved offline after opening two retail stores in the city, with more stores planned. Pomelo claims to source its own materials, while it produces the clothes it designs and retails with its manufacturers.
As part of its online-to-offline retail strategy, the brand allows customers to view and choose a p