19-08-2016 17:04 via thedrum.com

Pinterest video ads: The age of online video advertising has arrived

The age of video advertising has truly arrived. Pinterest, arguably one of the biggest photo-sharing sites in the world, will start displaying video ads on its platform.
Incorporating one of Pinterest’s main features, pins, promoted videos are paired with featured pins so people can watch videos and take immediate action, such as buying what they viewed. This is a new way forward, not just for Pinterest, which will no doubt benefit from this financially, but for the whole video advert
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