Perrier targets influencers to showcase new flavors with midsummer Manhattan pop-up
Perrier Sparking water is set to host a pop up installation in New York today (July 12) to test its new flavors aiming for social sharing through the activation.
A target for social influencers, the installation of a Perrier Flavor Studio along 63 Greene Street (corner of Spring) in Soho will give midsummer Manhattan dwellers a spot for a cool drink and a chance to take a sensory experience. Not only will the brand celebrate its new range of flavors, including Perrier Straw
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