22-04-2018 11:20 via thedrum.com

P&G to resume with ads on YouTube after a year

YouTube seems to have regained Procter & Gamble’s (P&G) trust as after a hiatus of more than a year, P&G is ready to run ads on videos on YouTube.
As reported by Bloomberg, P&G didn’t put any ads on YouTube because of concerns about inappropriate content.
“We paused advertising, and for the past year, we’ve worked extensively with YouTube to improve brand safety,” Tressie Rose, a P&G spokeswoman, said in a statement.
“We now feel the right
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