Paddy Power bear baits the public with England flag graffiti World Cup stunt

Paddy Power is whipping up a blizzard with its World Cup creative after "live" footage of a Russian polar bear being emblazoned with an England flag appeared on LiveLeak.
Paddy Power has taken responsibility for the stunt with a full-on newspaper wrap in the Metro, citing it as a means of England one-upping the Russians who are hosting the tournament.
Predictably, news of Paddy Power's exploits spread in the media and courted controversy across social media, with some calling the stunt