Oxfam puts supporters in control with industry-first app
Oxfam is claiming an industry first as it launches an app that will give more control than ever to its supporters, allowing them to dial up or down the amount they want to donate each month and easily manage how they receive communications from the charity.
The app, which launches today (9 January) on iOS and Android, aims to bring supporters closer to the charity. It will feature content such as real-life stories, live updates on emergencies and “selfie-style” video messages from O
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