Outfittery names Poke London as global creative agency

Outfittery, the online curated shopping experience aimed at men, has appointed Poke London as its lead digital partner agency following a successful competitive pitch.
Having dispatched five other unnamed agencies Poke will work with the specialised online personal shopping provider to strengthen its brand proposition by way of seasonal digital campaigns.
Nigel Carl Brown, chief customer officer, Outfittery: "We are thrilled to appoint Poke. They reflected on our ‘enlivenment’ brief