Novotel and Mercure appoint Doner London as lead creative agency

Hotel brands Novotel and Mercure have hired Doner London as their lead creative agency for the UK following a competitive pitch.
The brands worked with the consultancy team at the RAR to draw up the shortlist. Part of the AccorHotels brand portfolio, Novotel and Mercure have a network of over 100 hotels in the UK.
They have tasked Doner with the development of multi-channel creative campaigns spanning TV, content creation, social, digital and experiential. Mercure has also tasked Doner with addi