Nokia 3310 revival ups brand value by 62% according to fresh research

Nokia's modern spin on its classic 3310 model has helped up the brand's value by 62% according to a list of the most valuable telecoms brands compiled by Brand Finance. 
The annual research values some of the biggest advertisers in the world by determining their power based on factors such as marketing investment, loyalty and corporate reputation.
While AT&T has overtaken Verizon to become the world's most valuable telecoms brand, Nokia's brand value has climbed by almost two third