Nike, Knorr & Shell: The Top 10 Cannes YouTube ads

In preparation for Cannes Lions 2017, YouTube has released a special addition of its Top 10 YouTube ads. The ads celebrate the most popular global video ads since last year’s festival.
Hyundai, Samsung and Class of Clans all return to the ranking, while Knorr, Shell, Purple, Cricket Wireless, Budweiser and Kia are new entries.
The formula for success for this year’s winners includes heartwarming messages and star power, with Knorr, Hyundai and Budweiser’s ads all tug