Nigerian mobile provider MTN begins multi-pronged Arsenal sponsorship

Arsenal has further expanded its commercial interests following the signing of a broad sponsorship deal with Nigerian mobile provider MTN, which will see the club deliver exclusive content to their African fan base.
Under the deal, the Premier League club will deliver match highlights, news and player interviews to MTN’s customer base together with a range of promotional and marketing activities including local coaching sessions.
Vinai Venkatesham, Arsenal's chief commercial officer,