News Corp CEO predicts a ‘migration to premium’ as brands traverse the digital ‘bot-infested badlands’

Digital subscription and ad revenue gains helped News Corp narrow losses to $66m in the December quarter, with chief executive officer Robert Thomson hailing the recently launched ad platform News IQ and video specialist Unruly as high performing divisions of the business.   
News Corp yesterday (February 8) announced revenues of $2.18bn for the three months to December 31, representing a 3% increase year-over-year, with the overall performance a significant improvement on the $219m lo