New research from Epiphany reveals young consumers more willing to exchange personal data for improved customer experiences

Founded as a specialist search agency in 2005, Epiphany today employs more than 180 people at its bases in Leeds and London, delivering SEO, PPC and display services to a diverse range of clients.
Tom Salmon, managing director of Epiphany, which became part of Jaywing in 2014, believes the marketplace surrounding search-related digital services has become far more complex in recent years.
He says: “Attributing value to different marketing activities, both on and offline, is important.
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