30-11-2016 16:16 via thedrum.com

Netflix calls out adblockers using Black Mirror's dark satire of modern technology

Netflix is calling out adblockers in a bold campaign that echoes the dark and twisted themes from its Black Mirror series to address people using the software.
When people with adblockers visit certain sites, they will be greeted with a banner promoting the show and a message saying, “Hello ad blocker user. You cannot see the ad. But the ad can see you”.
The stunt is in the spirit of Black Mirror’s dark satire of modern technology and has been created by MullenLowe Mediahub as
Read more »