Nancy Hill on Alex Bogusky’s return to CP+B: ‘He ignited something in them’

CP+B announced that Alex Bogusky, one of the original founders of Crispin Porter + Bogusky, has rejoined the agency as co-founder, chief creative engineer. In this new position, Bogusky will assume a leadership role in all aspects of the company, including creative direction, innovation, strategy, and talent.
Bogusky will be working closely with chief executive Erik Sollenberg, president Danielle Aldrich and chairman Chuck Porter, to reimagine the modern agency of today.
Said Nancy Hill, ch