Myer brings Christmas decorations to life in festive campaign

Australian department store Myer has launched a Christmas campaign featuring an elf in search of Christmas spirit.
The campaign film, called Elf’s Journey, features an elf who becomes frustrated that his Christmas decoration friends, a reindeer, mouse and angel, are not taking the Christmas season seriously. The elf embarks on a journey to find other decorations who will share his dedication to the season.
The film, which was created by the Academy Award-winning animation studio Aardman an