MediaMath secures $225m in funding from Searchlight Capital Partners
Adtech outfit MediaMath has secured $225m in private equity from investment firm SearchLight partners.
The funding will be used to accelerate MediaMath's demand-side platform (DSP) and data management platform via "organic and inorganic" growth initiatives according to a statement from the company.
SearchLight's cash injection brings the total amount raised by the company to $500m, with chief executive Joe Zawadzki telling the Wall Street Journal that the business would also use
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