McDonald’s flips golden arches, Fox to slash ad time: International round-up
Fast-food giants celebrate International Women’s Day
To mark International Women’s Day, McDonald’s has flipped its iconic M into a W while KFC is introducing the world to Colonel Sanders’ wife, Mrs Claudia Sanders.
As part of McDonald’s IWD campaign in the US, the company’s upside-down arches will replace rightside-up arches across its digital channels in a bid to celebrate women. It is understood the logo will also be changed on all of the company’
Read more »