Mastercard CMO: Digital and business skills are a rare combination
Mastercard is making a big push into digital payment services, but admits that finding the right talent to ensure it can meet its aim of building a “cashless society” can be difficult.
Speaking to Marketing Week at Mobile World Congress, Mastercard’s chief marketing and communications officer Raja Rajamannar says finding the right talent is a “huge challenge”, particularly with the pressure on marketers to understand all aspects of digital marketing and meet busine
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