Marketers’ optimism for new hires hits lows not seen since direct aftermath of Brexit
Marketers’ hunger for making new hires has decreased, according to the IPA’s quarterly Bellwether report.
Back in July, 33% of marketers said they expected growth, while 15% anticipated a fall, when asked if they expected to make new hires over the next three months. That meant a net balance of 18.2% of companies expecting to see employment rise, up from 14.4% in the preceding quarter and the highest figure since the data started being collected for Marketing Week 15 months ago.
Howe
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