Mark Ritson: Maybe it’s just me, but shouldn’t an ‘expert’ in marketing be trained in marketing?

Sitting on a train on Friday grading exam papers I got a tweet from marketing consultant Glen Gilmore. The tweet was a little grid of 24 headshots and the message, “24 Marketers you Should Follow on Twitter”.
Intrigued, I clicked the link and discovered it was actually an article by Nicholas Scalice for Earnworthy.com in which he presented a list of his “24 top-notch marketers”. I scrolled through the list. Some of the faces were familiar to me and I smiled when Gilmore