Maltesers marks World Braille Day with London billboard as it continues inclusive disability campaign

Malteasers is continuing its efforts to champion inclusively and better represent disability in the media with a one-off braille billboard in London. 
To mark World Braille Day, which is celebrated on the 4 January each year, the confectionery brand has put live a special build OOH dispay in Farringdon. The poster is made entirely of Braille; a tactile writing system used by people who are visually impaired, with the dots formed of model-made Maltesers.
The move follows on from th