13-10-2017 10:29 via thedrum.com

LinkedIn mounts belated push into video advertising

Professional network LinkedIn is mounting a belated push into video advertising having arrived late to the video sharing party, only offering members the ability to upload videos as recently as August.
As a distant speck on the rear mirror of Facebook, Twitter, Snapchat and the like LinkedIn has plenty of catching-up to do if it wants to persuade advertisers that it is a serious competitor in the autoplay video ad market.
Now owned by Microsoft the platform is doubling down on efforts to monetis
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