Let’s use GDPR as an opportunity to lead the global thinking around privacy and innovation

There is certainly a lot of activity now around GDPR, but are many organisations missing a trick? Could they move forward from looking only at how to comply with legislation to thinking how they can look at the new rules as an opportunity for their brands?
No matter what company you work in, you’d have to have been living under a rock to have missed the urgent need to take action in the light of the upcoming General Data Protection Regulations (GDPR), so I’m not going to labour it he