29-09-2018 04:49 via thedrum.com

LaLiga partners Unilever to engage fans globally

LaLiga has signed a sponsorship agreement with Unilever until 2021 to expand its reach and strengthen its global strategy.
As part of the deal, Unilever will have immersive matchday experiences with LaLiga ambassadors, weekly content on social media, as well as football development programs aimed at unveiling upcoming talent.
The agreement will be present globally for Clear Men. In addition, for Rexona, in the United States as Degree, in Brazil, Mexico, Argentina, Central American countries, Rus
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