Kraft Heinz poaches Unilever marketer for APAC CMO role

Kraft Heinz has hired Karina Ong as its chief marketing officer for the Asia Pacific region.
Ong joins Kraft Heinz from Unilever, where she was most recently global brand development director for Pond’s but had held a number of other roles across the business.
According to Kraft Heinz, her appointment will see her manage the teams in the Asia Pacific region, as well as the long-term innovation strategy of its brands.
Kraft Heinz has been launching new products into APAC, recently targeting