If new business wants more respect, it needs to become more proactive
There’s recently been discussion that the industry needs to support its new business managers more. As one myself it’s no surprise that I whole-heartedly agree with the sentiment: new business for any industry has a direct impact on a company’s growth, and there is nothing more important than this both culturally and financially.
However, I can’t help feeling like the role of new business has potentially lost its stature because we, as new business professionals, have let
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