IAB Singapore Rising Stars: Mindshare’s Guo Jinchuan on why sharing knowledge will drive programmatic

The  IAB Singapore Programmatic Committee continues its hunt for the industry’s brightest talents behind the technology. Find out how these passionate practitioners got started, the secrets behind their success and what they are doing to drive the industry forward.
Six years and counting, Guo Jinchuan is devoted to pushing for innovation to drive breakthroughs in campaign results as senior account manager, digital explosives pioneer at Mindshare.
Guo has played an integral role in ena