15-11-2022 14:30 via thedrum.com

IAB rallies against FTC regulations that ‘could criminalize the internet itself’

The advertising trade body says the US government’s consumer protection agency has no authority to brand all practices involving consumer data as “unfair or deceptive.”
In a letter addressed to the Federal Trade Commission (FTC), the Interactive Advertising Bureau (IAB) – a trade body that represents more than 700 companies –has condemned potential legislation, touted in an Advanced Notice of Proposed Rulemaking (ANPR), t
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