HP and Leo Burnett collaborate on anti-collision tech in #RoadsThatHonk campaign

HP Lubricants and Leo Burnett India have partnered to combat highway accidents and make them safer by implementing anti-collision vehicle management system. 
The idea for the technology came from Leo Burnett India and has been implemented on NH1 in North India, along the Jammu-Srinagar Highway which is deemed as one of the most dangerous highways in the world, according to National Geographic.
The coalescing of communications infrastructure and technology aims to create smarter and saf