How to build your business reputation – advice from the experts

Responding to negative customer feedback and winning press coverage were among the points for discussion in our live Q&AWhat makes a brand attractive to customers? And how can small businesses grow their public profile? From offering excellent customer service to choosing a memorable name for your company, our experts gave a range of valuable advice on boosting your business reputation in our recent live Q&A. One of the first questions came from reader Sonia Trehan. She asked: “Wha