How the UK advertising industry 'lost touch' with the public

The advertising industry is locked in a Thatcher-era mindset, populated by narcissistic young professionals with an obsession for individualism and power, and out of touch with target audiences, a major piece of research has found.
The study, which could have significant implications for the future direction of advertising, compared the value systems and attitudes of advertising professionals with those of middle income people and found “fundamental psychological and behavioural difference