How marketers are tackling GDPR

Right from when the General Data Protection Regulation (GDPR) was first floated there were warnings from the marketing industry that it could have a big impact on marketers ability to do their job. And just three months from the regulation coming into force, there is still plenty of debate about the implications and how marketing departments can ensure they are complying.
That debate was the subject of a discussion between Steve Forde, director of online product and marketing at ITV, John Mitchi