How Google’s charm offensive aims to challenge brand trust issues

Last week, 17 journalists made their way from across Europe to congregate at Google’s European HQ in Dublin. It was a noteworthy step taken by the tech giant, but perhaps not a surprising one.
After all, the company has had its fair share of negative press this year. The biggest issue has been the YouTube brand safety scandal, which broke in March after The Times published an exposé showing that brand advertising was being placed next to pornographic and extremist content on the vid