17-01-2017 08:00 via thedrum.com

How British advertising shaped our culture

In March, the IPA will celebrate its centenary by staging the first Festival Of British Advertising.
This won’t be one of those things where ad people go to listen to other ad people talk about the industry. It will be a celebration of the myriad ways in which advertising has transcended the media and impacted upon the wider world: from the movies we watch, the music we listen to and the political parties we vote for. Alan Parker will host a screening of his first movie Bugsy Malone where
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