How brands can navigate the cost of living crisis with digital marketing

Rawnet's Freddy D’Uva surveys the economic landscape in 2022, emphasizing the need for a digital strategy. 
The Bank of England recently forecasted the most severe drops in take-home income since similar records began in 1990.Price increases, fueled by high consumer demand and supply chain bottlenecks, have been one factor driving growing inflation, alongside residential energy tariffs and fuel prices rising. Domestic gas prices soared by 96% from August 2021 to 2022, w