How brands are stepping up to improve children’s mental health

Vlogger Scola explains what it felt like to have her identity stolen online for the BBC’s Own It.So much work has been done over the past year to remove the stigma surrounding mental health, encouraging us all to speak more openly about our struggles and prioritise wellbeing.
Yet while the taboos are being broken down from an adult perspective, for children the challenge of communicating their feelings about their mental health is starting at an increasingly young age.
One in 10 children