Honda retires memorable marketing machine and mascot bot Asimo

If you've ever watched a Honda ad over the last decade, chances are, Asimo, the white mobility robot has been walking about, increasingly, in the peripherals of the work.
Asimo or (Advanced Step in Innovative Mobility) was put out to pasture this week. For 18 years Honda frequently leaned on the mascot bot to showcase its commitment to innovation and the latest technologies in its marketing campaigns.
Serving as a friendly and familiar digital face for aud