Havas and Manrose team up to prove banner ads do get clicks

Havas New Zealand and kitchen and bathroom fan brand Manrose have embarked on a digital campaign to prove that banner ads get clicks.
The digital brand campaign aligned the performance of a Manrose fan with sporting Kiwis around the world. The campaign utilises topical and current news of sporting accomplishments on the world stage to draw a parallel of Manrose being the country’s favourite fan.
Programmatic tools and creatives have enabled swift deployment of fun, patriotic, and amusing h