Google tackles programmatic talent deficit by partnering with Singapore government
Google and the Economic Development Board (EDB), part of the Singapore government, announced the launch of an education programme to help people become experts in programmatic and marketing technology.
Digitize was launched today in Singapore but Google said the format would be taken out to other markets at a later date. Google said it was the first time it’s created a programme like this anywhere in the world and came up with the idea to help plug a skills gap in the country.
The course w
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