Glispa acquires RelevanTech to strengthen position

Mobile adtech outfit, Glispa has acquired Tel Aviv-based RelevanTech, a carrier distribution company.
This follows the acquisition of Sao Paolo-based Mobils.
RelevanTech partners mobile carriers to preload its app discovery tool on mobile devices. The app offers a native user experience and preloaded content for quick one-click installs.
This acquisition will allow Glispa to add traffic from RelevanTech’s premium users, and bolster its offerings to brands and app developers. RelevanTech wi