Found Remote's new partnership with MediaRadar uncovers how OTT platforms are marketing their shows

OTT platforms, with Netflix in the lead, have drastically increased their marketing spending. The marketing coincides directly with their push into original content that makes them look no different than a traditional TV network. 
Found Remote is launching a new partnership with MediaRadar, a leading ad-sales intelligence platform to understand how the major OTT platforms are diversifying their marketing efforts.
For the first analysis we look at the end of August. Not surprisingly Netflix