Former Unilever media boss Alex Tait partners with IAB’s Nick Stringer to launch GDPR consultancy

Former Unilever marketer Alex Tait is expanding his recently launched consultancy into advisory services around GDPR ahead of the looming deadline which many companies are ill-prepared for.
Tait departed Unilever – where he led the UK & Ireland media and marketing – to launch a consultancy venture called Entropy earlier this year which consults with brands on media, content and digital services. 
However, as The Drum has previously reported, many companies are woef