Finalists for The Drum MOMA 2018 Awards announced

Mobile marketing is pushing new standards in the industry say The Drum Marketing on Mobile Awards judges. This year, the Best Use of Location Based Services category stood out for the judging panel. M&C Saatchi Mobile EMEA commercial director, James Shepherd, said that location advertising on mobile has become much more sophisticated in recent years.
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He added: “Simply serving an ad to someone because they were near a store used to be the norm, but