Fight rising tides in Playmob's gamified mobile ad designed to educate about climate change
Gamified mobile ads are raising awareness of climate change fueled rising oceans by allowing audiences to try to stem the tide in a pseudo-mobile game, accessible via ad, that is streamed in the browser without an app install.
New York based global ocean preservation collective We Are The Oceans (WATO) and London-based profit for purpose gaming company Playmob teamed up with ad tech firm Tresensa to deliver an experience that helps raise awareness of the climate risks faced by Sma
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