19-06-2017 20:09 via thedrum.com

Facebook’s ‘demo-tainment’ campaign targets creative agencies and strategists

In March, Facebook's global business marketing team launched the first phase of a five-month campaign with a goal of conveying the power of mobile video ads to tell emotional stories. The second phase of what it calls the ‘Laugh, Cry, Wow, Buy’ campaign went live recently to bring to life a wide range of Facebook and Instagram products, including vertical and short form video.
The new phase of this campaign is driving people to a landing page that highlights the different forms of vi
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