Facebook urges users in India to use its platform for self-enrichment in an integrated campaign

Facebook has rolled out four localised quirky spots as part of its integrated advertising campaign 'Live What You Love' in India.
Conceptualised by Wieden+Kennedy Amsterdam, each one minute spot features four different individuals namely Sandeep, Neha, Sunny and Heena who are narrating their various interest in lives and showcasing how they are utilizing Facebook to connect and explore things they are interested in.
According to the press release, Facebook aims to build awareness and inspir