Facebook Messenger revises chatbot brand policy to expedite responses and in some cases allow ads

Facebook Messenger is looking to make its Messenger chat app a more hospitable place for brands by extending their ability to harness standard chat bot ads through the service.
The social media network has refined its policies to cement how often - and when brands can communicate with users. In the past restricted these practises in the platform’s early days fearing users would mark the communications as spam.
The company now offers two bot messaging types; standard and subscript